MMS Has a New Home
The Medicare Marketing & Sales Summit has evolved into the Marketing & Sales experience at RISE National. You'll find the same practical conversations, trusted community, and marketing-focused education now alongside the leaders shaping every part of Medicare Advantage.
Register for RISE National 2027MMS → Marketing & Sales at RISE National
Same
Community
Dedicated Marketing
& Sales Tracks
2,000+ Medicare
Advantage Leaders
One All-Inclusive
Experience
What's New for 2027
RISE National
March 16-18, 2027
Caesars Forum in Las Vegas
The Marketing & Sales Community Isn't Going Away. It's Growing.
For years, The RISE Medicare Marketing & Sales Summit brought together the people responsible for growth, member acquisition, retention, broker strategy, and marketing compliance.
Those conversations remain at the heart of the experience.
Now they're part of something even bigger.
At RISE National, you'll still spend your time with marketing and sales leaders, but you'll also connect with the quality, Stars, risk adjustment, compliance, product, and executive leaders whose decisions directly impact your work.
Because today's Medicare Advantage strategies aren't built in silos. Neither is this event.
What You'll Still Find
✔ Dedicated marketing & sales tracks built for Medicare Advantage growth leaders
✔ The close-knit marketing & sales community that made MMS special
✔ CMS marketing, sales, and compliance guidance
✔ Member acquisition, engagement, retention, and experience
✔ DSNP and growth strategy insights
✔ Practical case studies and real-world lessons from leading health plans
✔ Honest conversations, peer networking, and meaningful connections
✔ The all-inclusive RISE experience
What You'll Gain
✔ Access to 2,000+ Medicare Advantage decision-makers
✔ Connections with leaders from across the health plan, from marketing and sales to risk, quality, compliance, and operations
✔ More networking opportunities than ever before
✔ A larger Exhibit Hall featuring more solution providers and innovations
✔ Fresh, cross-functional ideas you can take back to your organization
✔ Annual updates from federal regulators and policymakers who have helped make RISE National the industry's trusted source for Medicare Advantage
✔ One event your entire team can attend together
Why We're Bringing These Communities Together
Today's Medicare Advantage organizations succeed when marketing, sales, quality, Stars, risk adjustment, compliance, and operations work together — not separately.
RISE National reflects how health plans actually operate today.
This isn't replacing MMS.
It's expanding it.
Built for Marketing & Sales Leaders
The Marketing & Sales tracks continue the practical, highly curated education MMS attendees know and value. Expect sessions covering:
- ✔ Acquisition & Growth
- ✔ Member Retention
- ✔ Broker Strategy
- ✔ CMS Marketing & Sales Compliance
- ✔ Product Positioning
- ✔ DSNP Growth
- ✔ Member Experience
- ✔ AI for Marketing
- ✔ Sales Leadership
One Registration. Every Marketing & Sales Session. Every General Session. Every Networking Opportunity.
FAQs
Is The Medicare Marketing & Sales Summit cancelled?
No. Beginning in 2027, the Medicare Marketing & Sales Summit becomes the Marketing & Sales experience at RISE National. You'll find the same marketing and sales community and focused education, now as part of the largest gathering of Medicare Advantage leaders.
I attended MMS before. Where do I go now?
Register for RISE National 2027 and follow the Marketing & Sales experience. You'll find the marketing and sales sessions, peer networking, and practical insights you came for, plus access to the broader Medicare Advantage community.
When and where is RISE National 2027?
RISE National 2027 takes place March 16–18, 2027, at Caesars Forum in Las Vegas.
Why did the dates move?
RISE National takes place in March, so the marketing & sales experience now joins the event on March 16–18, 2027. Instead of attending two separate conferences, you'll get one week with the full Medicare Advantage community.
Will the sessions still focus on marketing and sales?
Yes. You'll still find dedicated Marketing & Sales tracks focused on marketing, sales, product, and member experience, with the practical, peer-driven education you've come to expect from MMS.
What does my pass include?
Your all-inclusive pass includes access to every keynote, track, workshop, networking event, and the Exhibit Hall, giving you the flexibility to explore the full RISE National experience.
Can I bring my team?
Absolutely. In fact, more than half of our attendees come with colleagues. Attend different sessions, compare notes, and bring back more insights to your organization. Ask us about group rates and team discounts.
I sponsored MMS. What are my options for 2027?
Your sponsorship opportunities have expanded. By sponsoring RISE National, you'll reach the entire Medicare Advantage community from marketing, sales, product, and member experience to risk adjustment, quality, compliance, and operations. One event. One audience. The full Medicare Advantage ecosystem. Submit an inquiry to learn more about sponsorship options.
How is this different from the MMS I knew?
You'll keep the focused marketing and sales education and community you know while gaining access to the broader Medicare Advantage conversation. Connect with growth and operations leaders, discover new perspectives, and build relationships across the entire industry.
Will my favorite MMS speakers still be there?
Absolutely. You'll continue to hear from many of the trusted marketing and sales experts you've come to expect from MMS, while also gaining access to CMS, OIG, and other federal policymakers who typically speak at RISE National each year, along with leading voices from across the Medicare Advantage industry.
Will marketing sessions compete with unrelated topics?
No. Marketing & sales sessions are organized within dedicated tracks, making it easy to build an agenda focused on your priorities. And because your pass includes access to every track, you can also explore other Medicare Advantage topics whenever they're relevant to your role.
Is this still designed for marketing and sales professionals?
Absolutely. Marketing & sales is a core part of the RISE National experience, with dedicated sessions covering member acquisition, retention, engagement, product strategy, broker marketing, compliance, Stars, and member experience. Whether you work in marketing, sales, product, or member experience, you'll find practical education built for health plan leaders.
Same focus. Bigger stage. Go all in on Medicare Advantage at RISE National 2027.
Register NowA note to the MMS community
The RISE Medicare Marketing & Sales Summit became what it was because of you.
The ideas you shared, the conversations you sparked, and the community you built are not ending ... they're becoming part of something even bigger.
We're committed to preserving everything that made MMS valuable while creating new opportunities to learn from the leaders shaping every corner of Medicare Advantage.
We can't wait to welcome you to your new home at RISE National!
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